Earth Hour is a worldwide grassroots movement uniting people to protect the planet, and is organised by WWF. It is an event that aims to create awareness of people taking responsibility towards a sustainable future by turning the lights off. Earth Hour is not to be confused with Earth Day.

Engaging a massive mainstream community on a broad range of environmental issues, Earth Hour was famously started as a lights-off event in Sydney, Australia in 2007. Since then it has grown to engage more than 7000 cities and towns worldwide, and the one-hour event continues to remain the key driver of the now larger movement. Actor Arjun Kapoor has been announced as the national brand ambassador of the environmental campaign "Earth Hour 2014".

Earth Hour

Spider-Man is Earth Hour’s first superhero ambassador, epitomizing the power of the individual and inspiring his fans to become superheroes for the planet. We want every fan of Spider-Man to walk away knowing they can do something to protect the planet. Earth Hour is a movement for people illustrate their support, and Earth Hour Blue is the place they can get involved.

What do people do in Earth Hour?

People will turn off all non-essential lights to raise awareness about environmental challenges at the specified time. Millions of people across the world switch off lights for one hour in order to celebrate their commitment to the planet. Iconic buildings and landmarks from Europe to Asia to the Americas have stood in darkness during previous Earth Hours. Some people enjoy Earth Hour with a candle-lit dinner or a candle-lit bath, while others host large events or parties, either in darkness or with candles, to celebrate Earth Hour.

Businesses and government organizations, as well as community and political leaders also take part in Earth Hour. It’s about giving people a voice on the planet’s future and working together to create a sustainable low carbon future for planet earth.

Earth Hour only asks people to turn off the non-essential lights for one hour. Lights that affect public safety are not turned off. Earth Hour is also a celebration of the planet so it’s important to enjoy the moment in a safe environment. For the very first time, Moscow’s Kremlin and whole Red Square complex, including St. Basil’s Cathedral, Historical Museum and the famous GUM-mall switch off for Earth Hour.

Participating Landmarks

The list of participating landmarks in earth hour include:

  1. The Sydney Harbour Bridge
  2. Tokyo Tower
  3. Taipei 101
  4. The Petronas Towers
  5. Beijing National Stadium (Bird’s Nest)
  6. Marina Bay Sands Singapore
  7. Gateway of India
  8. The Burj Khalifa
  9. The Church of the Nativity (Birthplace of Jesus, Bethlehem)
  10. Table Mountain
  11. Dubrovnik City Walls
  12. Eiffel Tower
  13. Avenue Habib Bourguiba
  14. The Acropolis
  15. Leaning Tower of Pisa
  16. The Spanish Steps
  17. Brandenburg Gate
  18. Buckingham Palace
  19. Tower Bridge
  20. The UK Houses of Parliament
  21. Big Ben
  22. Christ the Redeemer Statue
  23. CN Tower
  24. Las Vegas Strip
  25. Times Square
  26. The Empire State Building
  27. Niagara Falls

Vancouver, Canada was crowned as the first ever Global Earth Hour Capital. The city was recognised for its ambition to be a global leader on climate-smart urban development with green targets. By 2020, Vancouver aims for all new buildings to be carbon neutral in their operations; citizens to make over 50% of trips by foot, bicycle or public transport; and the number of green jobs to have doubled.

How Earth Hour Started?

Earth Hour came from a think tank initiated by Earth Hour CEO and Co-Founder, Andy Ridley, resulting in the formation of a partnership between WWF Australia, Leo Burnett and Fairfax Media to address the climate change issue. In 2007, there was still a degree of scepticism and denial about the issue of climate change. Earth Hour came as the inspiration to rally people to the reality of climate change and start a dialogue about what we as individuals can do to help address the greatest problem facing our planet today.

Leo Burnett partnered with WWF to promote the idea and help make the campaign a reality in Sydney, a campaign which has now gone beyond climate change to symbolise the growing global pursuit of a better, healthier world.

Earth Hour Commitment

By registering for Earth Hour 2014, individuals, communities and businesses are making a commitment to turn their lights off for an hour at 8.30PM in acknowledgement of an act they will undertake for the benefit of the planet. We hope that these individuals, communities and businesses will take action beyond the hour through Earth Hour Blue

Earth Hour & WWF

Earth Hour is an initiative of WWF. In 2007, WWF initiated Earth Hour a way of engaging a broad section of society in the environmental issues challenging citizens across the world. WWF embraced the idea of an open sourced campaign that would allow communities and organisations to become part of a global movement to protect out planet.